Ava Max’s latest release, “On Somebody,” arrives with the energy of an artist building toward a major new chapter. Premiered on December 30th, the song follows her recent unveiling of “Salt” as a final version and her appearance on Alan Walker’s “Alone, Pt. II.” It also adds another piece to the anticipation surrounding her upcoming debut album, which is expected in 2020. With each release, Max continues expanding the picture of the music leading into her first full-length project.
Produced by Cirkut, who also co-wrote the song, “On Somebody” feels like another confident step in that developing era. Its release followed Max’s playful announcement, creating anticipation before the track arrived and giving it an immediate sense of occasion. Coming after “Salt” and “Alone, Pt. II,” the song sits within a growing run of music that keeps attention firmly on Max. Its place on the upcoming debut album makes it especially interesting, offering another glimpse into the project while the larger picture is still taking shape. Rather than feeling isolated, “On Somebody” contributes to a steady build toward Max’s album, adding another layer to an emerging identity and keeping the momentum moving forward into 2020 right now ahead.