Ksenia’s latest release, “Like It Or Not,” brings a new side of the Russian pop singer-songwriter into focus. Released on her birthday, December 12th, the track is taken from her upcoming debut EP “Fire with Fire” and follows “Keep Walking.” Musically, it marks a change from her previous EDM direction, moving toward a Taylor Swift vibe. That shift gives the song a fresh identity while its subject remains personal: being yourself and getting toxic people out of your life. The result feels direct, confident, and timely.
Written by Ksenia and Mario Marchetti, “Like It Or Not” turns self-respect into its emotional center. The message is relatable because it focuses on protecting your identity by leaving unhealthy relationships behind. The accompanying video, shot and edited by Kalyne Lionheart, adds another layer of confidence, with Ksenia comfortable in front of the camera and able to command the visual. Her stage presence helps keep attention fixed on the artist while the song’s new pop direction shows another part of her musical identity. As a preview of “Fire with Fire,” “Like It Or Not” feels like a deliberate move beyond her earlier EDM sound. It presents Ksenia as an artist embracing individuality and shaping a more personal pop identity on her own terms.
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